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Hey, I'm Šeherzada — Senior UX/UI Designer

Core to my design philosophy is a passion for craftsmanship and design excellence. With a strategic approach, I help clients streamline their design processes, creating impactful digital products that drive business success and cultivate lasting value.

Selected Work

✦ Transforming Boat Rentals

A boat rental marketplace that aims to make boat rental and yacht charter easy for both experienced sailors and those looking for an exotic getaway. Offering 50,000+ boats across 800 destinations.

✦ Nano Learning Platform

Redesigning an education platform dedicated to training employees through nano learning and gamification. A product improvement that thousands of employees benefit from each day.

✦ Workload Management

Revamping VognPlan's management software for businesses engaged in trucking, school transport, taxi, and related services. This tool helps hundreds of drivers in Denmark optimize their workload.

Services

UX & UI Design

I specialize in creating engaging and intuitive user experiences along with a premium user interface. During the design process, I conduct comprehensive user research, create detailed wireframes, and carry out usability testing to ensure the final product effectively meets user needs.

Web Design

I design responsive websites that provide a seamless user experience across all devices. My services include e-commerce design and landing page creation, tailored to drive conversions and enhance online presence of your product.

Mobile App Design

I design user-friendly iOS and Android applications with a focus on interactive prototyping, user flow optimization, and thorough usability testing, ensuring a smooth and enjoyable user experience.

Interaction Design

I enhance user interfaces with interactive prototypes, micro-interactions, and motion design, creating engaging and dynamic user experiences that delight and retain users.

MVP Design

I analyze product concepts and live products in collaboration with stakeholders, conduct competitive research, prioritize features and create high fidelity MVP designs which stakeholders use for further exploration, implementation or client demonstrations.

Consulting & Strategy

I offer design thinking workshops, UX/UI audits, and evaluations, as well as assistance in developing design systems and product strategies to help businesses achieve their goals efficiently.

UX & UI Design

I specialize in creating engaging and intuitive user experiences along with a premium user interface. During the design process, I conduct comprehensive user research, create detailed wireframes, and carry out usability testing to ensure the final product effectively meets user needs.

Web Design

I design responsive websites that provide a seamless user experience across all devices. My services include e-commerce design and landing page creation, tailored to drive conversions and enhance online presence of your product.

Mobile App Design

I design user-friendly iOS and Android applications with a focus on interactive prototyping, user flow optimization, and thorough usability testing, ensuring a smooth and enjoyable user experience.

Interaction Design

I enhance user interfaces with interactive prototypes, micro-interactions, and motion design, creating engaging and dynamic user experiences that delight and retain users.

MVP Design

I analyze product concepts and live products in collaboration with stakeholders, conduct competitive research, prioritize features and create high fidelity MVP designs which stakeholders use for further exploration, implementation or client demonstrations.

Consulting & Strategy

I offer design thinking workshops, UX/UI audits, and evaluations, as well as assistance in developing design systems and product strategies to help businesses achieve their goals efficiently.

UX & UI Design

I specialize in creating engaging and intuitive user experiences along with a premium user interface. During the design process, I conduct comprehensive user research, create detailed wireframes, and carry out usability testing to ensure the final product effectively meets user needs.

Web Design

I design responsive websites that provide a seamless user experience across all devices. My services include e-commerce design and landing page creation, tailored to drive conversions and enhance online presence of your product.

Mobile App Design

I design user-friendly iOS and Android applications with a focus on interactive prototyping, user flow optimization, and thorough usability testing, ensuring a smooth and enjoyable user experience.

Interaction Design

I enhance user interfaces with interactive prototypes, micro-interactions, and motion design, creating engaging and dynamic user experiences that delight and retain users.

MVP Design

I analyze product concepts and live products in collaboration with stakeholders, conduct competitive research, prioritize features and create high fidelity MVP designs which stakeholders use for further exploration, implementation or client demonstrations.

Consulting & Strategy

I offer design thinking workshops, UX/UI audits, and evaluations, as well as assistance in developing design systems and product strategies to help businesses achieve their goals efficiently.

About Me

As a designer, I am dedicated to crafting intuitive and thoughtful designs that prioritize user needs while effectively addressing business goals. I successfully manage projects end-to-end, enhancing user experiences through best practices in usability, accessibility and web standards.

My experience spans both front and back office designs in B2B and B2C environments, allowing me to understand the unique challenges and opportunities in each space. Projects I've worked on include Healthcare, Education, Human Capital Development, Maritime, Sustainability, Fitness, AI and Social Media. I create high-fidelity prototypes and detailed wireframes to effectively communicate design concepts, while my iterative design process allows me to refine user experiences based on research and feedback.

Brands I Worked With

Work Experience

Freelance — Senior UX/UI Designer

(Sep 2024 - Present)

Open to collaborating with teams and businesses interested in creating high-end, innovative design solutions that grow value. Eager to bring clarity and creativity to projects using a professional approach, good management skills and a problem solving mindset.

Freelance — Senior UX/UI Designer

(Sep 2024 - Present)

Open to collaborating with teams and businesses interested in creating high-end, innovative design solutions that grow value. Eager to bring clarity and creativity to projects using a professional approach, good management skills and a problem solving mindset.

Freelance — Senior UX/UI Designer

(Sep 2024 - Present)

Open to collaborating with teams and businesses interested in creating high-end, innovative design solutions that grow value. Eager to bring clarity and creativity to projects using a professional approach, good management skills and a problem solving mindset.

Bloomteq (formerly: Ant Colony) — Senior UX/UI Designer

(Feb 2024 - Sep 2024)

Collaborated independently with clients to craft intuitive and modern designs backed by user research and feedback. Actively participated in project planning, leadership and task prioritization. Mentored design colleagues and reviewed design solutions. Improved overall design processes and wrote company-wide SOP documentation for the design team.

Bloomteq (formerly: Ant Colony) — Senior UX/UI Designer

(Feb 2024 - Sep 2024)

Collaborated independently with clients to craft intuitive and modern designs backed by user research and feedback. Actively participated in project planning, leadership and task prioritization. Mentored design colleagues and reviewed design solutions. Improved overall design processes and wrote company-wide SOP documentation for the design team.

Bloomteq (formerly: Ant Colony) — Senior UX/UI Designer

(Feb 2024 - Sep 2024)

Collaborated independently with clients to craft intuitive and modern designs backed by user research and feedback. Actively participated in project planning, leadership and task prioritization. Mentored design colleagues and reviewed design solutions. Improved overall design processes and wrote company-wide SOP documentation for the design team.

Ant Colony — UX/UI Designer

(Jan 2022 - Feb 2024)

Worked on a variety of projects including end-to-end work and MVP designs that brought in new clients. Created wireframes, high fidelity designs and mockups while including research and feedback. Led design demos, managed stakeholders and dev team collaboration. Proactively collaborated in improving the company’s brand and illustration style. Redesigned the company’s in-house product Learnio.

Ant Colony — UX/UI Designer

(Jan 2022 - Feb 2024)

Worked on a variety of projects including end-to-end work and MVP designs that brought in new clients. Created wireframes, high fidelity designs and mockups while including research and feedback. Led design demos, managed stakeholders and dev team collaboration. Proactively collaborated in improving the company’s brand and illustration style. Redesigned the company’s in-house product Learnio.

Ant Colony — UX/UI Designer

(Jan 2022 - Feb 2024)

Worked on a variety of projects including end-to-end work and MVP designs that brought in new clients. Created wireframes, high fidelity designs and mockups while including research and feedback. Led design demos, managed stakeholders and dev team collaboration. Proactively collaborated in improving the company’s brand and illustration style. Redesigned the company’s in-house product Learnio.

Freelance — UX/UI Designer

(Feb 2021 - Jan 2022)

Created designs for mobile apps, web apps and landing pages. Collaborated directly with clients to specify project requirements. Analyzed design briefs and conducted further research. Created wireframes, high fidelity designs and prototypes, followed by design demos.

Freelance — UX/UI Designer

(Feb 2021 - Jan 2022)

Created designs for mobile apps, web apps and landing pages. Collaborated directly with clients to specify project requirements. Analyzed design briefs and conducted further research. Created wireframes, high fidelity designs and prototypes, followed by design demos.

Freelance — UX/UI Designer

(Feb 2021 - Jan 2022)

Created designs for mobile apps, web apps and landing pages. Collaborated directly with clients to specify project requirements. Analyzed design briefs and conducted further research. Created wireframes, high fidelity designs and prototypes, followed by design demos.

Testimonials

"Šeherzada produced hi-fi designs for the new version of our MVP. She was able to quickly ramp up and get started. She was very organized and efficient, keeping the team updated throughout her progress. We're pleased with the results, highly recommend!"

Léa Caen

Co-Founder @ Kiosk

"Šeherzada produced hi-fi designs for the new version of our MVP. She was able to quickly ramp up and get started. She was very organized and efficient, keeping the team updated throughout her progress. We're pleased with the results, highly recommend!"

Léa Caen

Co-Founder @ Kiosk

"Šeherzada produced hi-fi designs for the new version of our MVP. She was able to quickly ramp up and get started. She was very organized and efficient, keeping the team updated throughout her progress. We're pleased with the results, highly recommend!"

Léa Caen

Co-Founder @ Kiosk

"Šeherzada stands out as one of the top designers I've had the pleasure of collaborating with. Her talent lies not only in crafting stylish and modern designs but also in facilitating the product team's achievement of conversion targets. Additionally, she is exceptionally organized..."

Alexander Malioukov

Head of Product @ Zizoo

"Šeherzada stands out as one of the top designers I've had the pleasure of collaborating with. Her talent lies not only in crafting stylish and modern designs but also in facilitating the product team's achievement of conversion targets. Additionally, she is exceptionally organized..."

Alexander Malioukov

Head of Product @ Zizoo

"Šeherzada stands out as one of the top designers I've had the pleasure of collaborating with. Her talent lies not only in crafting stylish and modern designs but also in facilitating the product team's achievement of conversion targets. Additionally, she is exceptionally organized..."

Alexander Malioukov

Head of Product @ Zizoo

"...What distinguishes Šeherzada is her openness to feedback, which serves as a testament to her professionalism and commitment to personal development. Additionally, her ability to design simple, clean, and understandable solutions further sets her apart."

Ademir Alimanović

Head of Design @ Bloomteq

"...What distinguishes Šeherzada is her openness to feedback, which serves as a testament to her professionalism and commitment to personal development. Additionally, her ability to design simple, clean, and understandable solutions further sets her apart."

Ademir Alimanović

Head of Design @ Bloomteq

"...What distinguishes Šeherzada is her openness to feedback, which serves as a testament to her professionalism and commitment to personal development. Additionally, her ability to design simple, clean, and understandable solutions further sets her apart."

Ademir Alimanović

Head of Design @ Bloomteq

"...Šeherzada managed her projects with diligence and maintained a high standard of quality in all her deliverables. Her creative vision and innovative solutions often led to better outcomes than initially anticipated, showcasing her ability to think outside the box and push the boundaries of design."

Ismir Harambašić

Co-Founder @ Bloomteq

"...Šeherzada managed her projects with diligence and maintained a high standard of quality in all her deliverables. Her creative vision and innovative solutions often led to better outcomes than initially anticipated, showcasing her ability to think outside the box and push the boundaries of design."

Ismir Harambašić

Co-Founder @ Bloomteq

"...Šeherzada managed her projects with diligence and maintained a high standard of quality in all her deliverables. Her creative vision and innovative solutions often led to better outcomes than initially anticipated, showcasing her ability to think outside the box and push the boundaries of design."

Ismir Harambašić

Co-Founder @ Bloomteq

Get in Touch

Whether you have a question, a project idea, or just want to say hello, I'd love to hear from you. Reach out and let's start a conversation.

Get in Touch

Whether you have a question, a project idea, or just want to say hello, I'd love to hear from you. Reach out and let's start a conversation.

Get in Touch

Whether you have a question, a project idea, or just want to say hello, I'd love to hear from you. Reach out and let's start a conversation.